Carlsberg’s New Print Ads

Sexploitation: 10%
Intelligence: 60%

The copy of the print ad reads: “Carlsberg don’t do camouflage, but if we did, it would probably be the best camouflage in the world.” and the other one below says the same thing about “weather”.

Credits:
Advertising Agency: Saatchi & Saatchi London, UK
Executive Creative Director: Kate Stanners
Creative Director: Dennis Willison
Art Director: Marion Cohen
Designers: Scott Silvey, Tim Quest
Copywriter: Cassandra Yap
Photography: Dimitri Daniloff
Retouch: Asile

Via ads of the world

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This entry was posted on Saturday, July 28th, 2007 at 11:55 pm and is filed under Drink and Beverages. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.